Saturday, July 31, 2010

1st show at local artist market

Today was the first time I went to my local artist market. I didn't make a sale (thankfully it's free), but I learned a few tips for selling at an artist market.

1. Have "curb" appeal. Just as it's referred to when buying a home. You want your customers to be attacted to your table to check out what you're selling. We do this online with our photos, in person you have to be prepared to set it up right the first time. Your tweaking will have to be done for next time.

2. Have all information about your product readily available. I made the mistake of not thinking my ingredients labels would be super important at a local market. This was because I wanted to save time and money. Bad idea, I know. I wrote them on cards and expected they would ask me about them.

3.Business cards are good! I only had one person take a business card, but she seemed interested in my products and said she would check out my Etsy shop.

4. This would sum up all the basics of selling in person such as not talking on the phone, make eye contact, smile, etc.. I may have lost a sale because I was on my phone for a moment and not engaged with the customer.

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